i understand people were trying to make their erstwhile celebrations special, meaningful and unique. a swanky restaurant outing and the full complement of roses and chocolates sufficed for many. wealthier others tried events on roof gardens, glass lifts, underwater, in a plane, etc etc. snootier others eschewed the commercialism and created their own picnic, home-cooked, diy experiences. contrarian others celebrated the day before, or are planning to tonight. the rebellious remainder declared that they didn't care for such a festival.
everyone (apparently) reacted and responded. and so we perpetuate.
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